Communications Council

The Communications Council works with communication issues of common interest to the iron and steel industry.

Collaboration on the steel industry communications

Jernkontoret's communications council consists of communication managers and communicators at Jernkontoret's co-owners and stakeholders. The council collaborates in industry-wide activities such as Ståldagen and events in Almedalen. Some industry-wide issues, such as employer branding and sustainability communication, are discussed in the council.

The council is led by Jernkontoret's communications director Hanna Escobar-Jansson. The council meets twice a year and – among other things – study visits, courses or trainings are arranged in different constellations. In order to increase the accessibility of the members, meetings are also held digitally.

The Communications Council

  • comprises a link for the transfer of information from Jernkontoret to the companies.
  • discusses and promotes visibility for the Swedish steel industry.
  • helps to implement decisions of Jernkontoret’s Council in the companies.
  • is a sounding board and generates ideas in the planning of joint industry activities.
  • collaborates prior to visits from politicians and public authorities.
  • shares journalistic contacts, photographic material, school contacts, etc.
  • discusses image-affecting issues.
  • discusses sponsorship issues.
  • is a bearer of the steel industry’s joint Vision 2050.
  • is active otherwise in mutual information exchange.


The Council met in Teams in March 2021. From upper left: Maja Boström och Anna Thorell (both Jernkontoret), Jonas Nordlund (Outokumpu), Tommy Ekholm (Jernkontoret), Ulrika Porath (Alleima), Margaretha Sönnergaard, (Swerim), Karin Edfast (SSAB), Richard Paulsson (Ovako), Margareta Kropp (Surahammars Bruk), Håkan Deodorsson (Björneborg Steel) and Stian Pharo (Erasteel Kloster). Kristin Nilsson (Ovako) and Maria Karlsson (Suzuki Garphyttan) did also attend at the meeting.

Members of the Communications Council:

Åsa Bäcklin, Hybrit Development AB
Karin Edfast, SSAB (Luleå)
Lina Eriksson-Wase, Suzuki Garphyttan AB
Robert Gustafsson, Uddeholms AB
Sari Heikkinen, SSAB (Oxelösund) 
Patrik A Johansson, Kanthal AB 
Ivan Kaic, Hjulsbro Steel AB
Maria Karlsson, Suzuki Garphyttan AB
Viktoria Karsberg, SSAB AB
Margareta Kropp, Surahammars Bruks AB
Kalle Ladekvist, Björneborg Steel AB
Emma Lefdal, Höganäs AB
Anna Malm, Celsa Steel Service AB
Robin Mattsson, Fagersta Stainless AB
Jonas Nordlund, Outokumpu Stainless AB
Richard Paulsson, Ovako Sweden AB
Ulrika Porath, Alleima AB
Marie Sahlin, Kanthal AB 
Emma Skoog, Erasteel Kloster AB
Vendela Stenius, Ovako AB
Margaretha Sönnergaard, Swerim AB
Ann Wulf, Höganäs AB
Saiva Zalkalns, Ovako AB 
Pål Åström, Outokumpu Stainless AB 
Anna Östlund, SSAB (Borlänge)
Hanna Escobar-Jansson, Jernkontoret, sectretary